Nick McGirr

Chief Executive Officer
26x Marketing Automation Certified Consultant

Nick started his professional career as a freelance Web Developer & Graphics Designer in 1996 at the age of 14. A year later, he started his first company, a Gaming & e-Magazine website, which was acquired in 2001 shortly after turning 19--during this time, he taught himself 7x programming languages. His next business venture was a Search Engine Optimization (SEO) company that was sold in 2003 prior to it's public launch date. In the following years, Nick worked for several large corporations as a: Web Developer, Google-Certified AdWords Search Engine Marketing (SEM) Professional, Search Engine Optimizer (SEO), Affiliate Marketer, Database Administrator (DBA) and Internet Marketing Director.

In 2008, Nick flew to Cambridge, Massachusetts for hands-on training from Eloqua Corporation, the inventors of the newly emerging "Marketing Automation" industry. Nick was a early-adopter and one of the very few Eloqua-Certified Demand Generation Professionals. He was among the first certified in the space, solidifying his future as a pioneering member of the Marketing Automation Industry.

By 2010, Nick founded the award-winning marketing automation consultancy, LEAD2CRM, to provide best in class marketing-strategy consulting and program development services within all Marketing Automation platforms. Since then, S&P 500, Fortune 1000 corporations and even small-to-medium businesses (SMB) have called LEAD2CRM's client list "home". LEAD2CRM's promise to clients was to always stay a boutique-sized consultancy and to never lose that personal touch that has made the company so unique.

Nick is accredited with a total of 26x Marketing Automation Certifications across 7 tools making him the most decorated Marketing Automation Consultant in the industry and incredibly versatile in automation practices.



1Z0-340 - Oracle Eloqua & Content Marketing Cloud Service Implementation Specialist 2019

1Z0-349 - Oracle Eloqua Marketing Cloud Service Implementation Consultant 2017

1Z0-412 - Oracle Eloqua & Oracle Content Marketing Cloud Service Implementation Consultant 2013

Oracle Eloqua Marketing Cloud Service Solution Manager Specialist 2017

Oracle Eloqua v10 Master 2014

Oracle Eloqua Modern Marketing Luminary 2014

Oracle Eloqua Revenue Performance Management (RPM) Master 2013

Oracle Eloqua & Content Marketing Cloud Solution Engineer Specialist 2019

Oracle Eloqua General Product Support Specialist (v4.0) 2018

Oracle Eloqua Marketing Cloud Service Sales Specialist 2017

Oracle Eloqua Marketing Cloud Service Sales Specialist 2018

Oracle Eloqua & Content Marketing Cloud Sales Specialist 2019

Oracle Eloqua Demand Generation Professional 2008

Adobe Marketo Certified Associate (MCA) 2019

Adobe Marketo Certified Revenue Cycle Analyst (RCA) 2016

Adobe Marketo Certified Expert (MCE) 2016

Act-On Marketing Automation Platform Certification 2016

Act-On Inbound Marketing Certified 2016

HubSpot Certification 2016

HubSpot Email Marketing Certification 2016

HubSpot Growth-Driven Design Agency Certification 2016

HubSpot Inbound Sales Certification 2016

HubSpot Inbound Marketing Certification 2016

SALESmanago Certified Marketing Automation Specialist 2017

Mautic Marketing Automation for Startups Certification 2016

Demandbase Account-Based Experience (ABX) Certification 2022